Microchips embedded under people's skin will enable drinkers to order their favourite tipple and pay for it before they get to the bar, an expert on future technology has claimed.
"Exciting technological innovations will only enhance the customer's experience, actively engaging them and inspiring them."
According to the most recent figures from the British Beer and Pub Association, around 39 pubs are closing each week in the UK as a result of the economic downturn and increased competition from supermarkets.
"Exciting technological innovations will only enhance the customer's experience, actively engaging them and inspiring them."
According to the most recent figures from the British Beer and Pub Association, around 39 pubs are closing each week in the UK as a result of the economic downturn and increased competition from supermarkets.
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