Wednesday, May 27, 2009

What's Wrong With Orange Juice?

That glass of sunshine sitting on the breakfast table isn't as pure and simple as you think it is, according to an exposé of the orange juice industry. In her new book Squeezed: What You Don't Know About Orange Juice, author Alissa Hamilton examines the "rift that exists between the reality of processed orange juice and retail rhetoric." Although orange juice "has come to symbolise purity in a glass," she writes, it may be heat processed, watered down, sugared up, doctored by flavour engineers and stored for a year. Hamilton, 36, lives in Toronto. She has a doctorate in environmental studies from Yale University and a law degree from the University of Toronto. She is a fellow with the Institute for Agriculture and Trade Policy, based in Minneapolis. The fellows are a diverse group working to change U.S. food policies and advance the idea of healthy, green and affordable food for all. She says making the food system more transparent is her particular area of interest. Source

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